Review "Real-Life Research: TouchWell Storefront Concept and Naming Research" in the textbook as attached and write a three-page executive summary of the report presentation information

Review "Real-Life Research: TouchWell Storefront Concept and Naming Research" in the textbook as attached and write a three-page executive summary of the report presentation information. After analyzing the data and results, synthesize key findings and recommendations. Be sure to include the following components in your report: • Introduce the summary by explaining the nature of the research and what the research found. • Summarize key findings from the research. • Evaluate research findings that are important to the research goals of TouchWell. • Make recommendations based on the research findings. What direction should the company take based on this information? Recommend changes or moves management should take to solve challenges. • It may be necessary to do additional research about the business field of health insurance to complete your executive summary. Be sure to cite and reference any outside information. The completed executive summary should be at least three pages in length in APA format. In addition to citing and referencing the textbook, you must include at least one scholarly source. Textbook McDaniel, C., Jr., & Gates, R. (2021). Marketing research: Using analytics to develop market insights (12th ed.). Wiley.