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OL 640: Franchisor and Franchisee Interviews Guidelines and Rubric Overview   You are required to identify and interview a franchisor and a franchisee

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OL 640: Franchisor and Franchisee Interviews Guidelines and Rubric

Overview

 

You are required to identify and interview a franchisor and a franchisee. The purpose of this assignment is to compare the perspectives of the franchisor and the franchisee. Included in this comparison are franchise philosophy, benefits, and failures. 

 

Objectives

 

To successfully complete this project, you will be expected to apply what you have learned in this course and should include several of the following course objectives:

1. Critically assess the pros and cons of a franchise.
2. Identify who the franchise agreement is written for—franchisee or franchisor.
3. Further develop interviewing skills.

Project Format

 

The final project will consist of a six-to-eight-page paper.  You will begin work on the project in module four and submit the final project in module six.  Your final paper should include the following elements:

 

     Meeting Description:

Describe the meeting and explain what was covered and key issues that are viewed differently. Identify the questions you asked each interviewee and why you asked the questions. It may be helpful to record your interview so you can do a thorough analysis of each interview.

 

     Critical points:

Discuss common ideas of both the franchisor and franchisee. This may include issues where they disagree or where they agree. Also, note points where they diverged.

 

     Conclusion: 

Be sure to also include a critical assessment that discusses what you, as a franchisor, would do differently to help the franchisee better capitalize on the benefits of the franchise. 

 

Interviewing is more art than science; therefore, your follow-up questions are just as important as your starter questions. Listen and delve deeper into the statements of the interviewee. Possible starter questions include the following: ?          What is the mission or vision of this franchise?

• What type of a franchise is it?
• How long have you been a franchisee/franchisor?
• Are the fees fairly distributed?
• Overall, are you satisfied with the relationship you have with your franchisees/franchisors? Why? Why not?

 

Franchisor and Franchisee Interview Rubric

 

Requirements of submission:  Written components of projects must follow these formatting guidelines when applicable: double spacing, 12point Times New Roman font, one-inch margins, and discipline-appropriate citations. The project should be 6-8 pages in length, not including the cover page and resources.  

 

Critical Elements	Exemplary (100%)	Proficient (90%)	Needs Improvement (70%)	Not Evident (0%)	Value
Main Elements	Includes almost all of the main elements and requirements and cites multiple examples to illustrate each element	Includes most of the main elements and requirements and cites many examples to illustrate each element	Includes some of the main elements and requirements	Does not include any of the main elements and requirements	25
Inquiry and Analysis	Explores multiple issues through extensive collection and in-depth analysis of evidence to make informed conclusions	Explores some issues through collection and in-depth analysis of evidence to make informed conclusions	Explores minimal issues through collection and analysis of evidence to make informed conclusions	Does not explore issues through collection and analysis of evidence and does not make informed conclusions	20
Integration and Application	All of the course concepts are correctly applied	Most of the course concepts are correctly applied	Some of the course concepts are correctly applied	Does not correctly apply any of the course concepts	10
Critical Thinking	Demonstrates comprehensive	Demonstrates moderate	Demonstrates minimal	Does not demonstrate exploration	20
	exploration of issues and ideas before accepting or forming an opinion or conclusion	exploration of issues and ideas before accepting or forming an opinion or conclusion	exploration of issues and ideas before accepting or forming an opinion or conclusion	of issues and ideas before accepting or forming an opinion or conclusion
Interviewee Selection	The person interviewed meets all of the requirements	The person interviewed meets most of the requirements	The person interviewed meets some of the requirements	The person interviewed does not meet the requirements of the assignment	15
Writing (Mechanics/Citation)	No errors related to organization, grammar and style, and citations	Minor errors related to organization, grammar and style, and citations	Some errors related to organization, grammar and style, and citations	Major errors related to organization, grammar and style, and citations	10
				Total:	100%