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Executive pitch on why crypto should be added as part of service offering for clients and how to integrate it

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Executive pitch on why crypto should be added as part of service offering for clients and how to integrate it. Pros and cons of crypto adoption and growth. 

Topics to cover:

Hold custody of keys or Be an exchange? 

What legal and regulatory issues would come to offer exchange services or custodial services. 

How would integration work 3rd party vendors?