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Homework answers / question archive / Chapter 08: The Environment and Corporate Culture MNGT – 301 1)When creating a global strategy, effective managers do which of the following activities?  Check all that apply

Chapter 08: The Environment and Corporate Culture MNGT – 301 1)When creating a global strategy, effective managers do which of the following activities?  Check all that apply

Management

Chapter 08: The Environment and Corporate Culture

MNGT – 301

1)When creating a global strategy, effective managers do which of the following activities?  Check all that apply.

 

 

                 

 

 

 

 

2) When creating a global strategy, effective managers do which of the following activities?  Check all that apply.

 

 

                 

 

 

 

 

 

3) When creating a global strategy, effective managers do which of the following activities?  Check all that apply.

 

 

 

                 

 

 

 

4) One effective way to execute strategy is through _____________, which may involve persuasion and motivation techniques.

 

 

5) ____________ is effective in training employees to ensure they achieve strategic goals.

 

 

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6) Which of the following would be effective methods of implementing the new strategy for your business fraternity? Check all that apply.

 

 

             

Watch the following video in which Founder and CEO, Joe Whinney, and Chief Marketing Officer, Debra Music, discuss their company Theo Chocolate. Then use your knowledge of strategy to answer the following questions.

 

7) When Theo Chocolate’s managers meet to develop the company’s strategy, one of the first things they do is a SWOT analysis. Which of the following would be an opportunity for Theo? Check all that apply.

 

 

 

8) Theo Chocolate has decided to purchase a fleet of climate controlled trucks which will allow them to distribute and deliver their products to grocery stores across the U.S. This is an example of:

 

 

9) Theo Chocolate is ready to take their products abroad. Debra, Theo’s Chief Marketing Officer, has decided that the company needs to add Matcha green tea, wasabi, and red bean flavors to their chocolate bars in order to customize their products to Japanese tastes. For India, Debra thinks saffron and cardamom flavors would be best. She knows there is a lot of industry competition in other countries, so Theo will have to spend some time considering how to market the products abroad. Which type of global corporate strategy is Debra considering?

 

 

10) Which of the following is an example of a way in which Theo Chocolate uses core competence to achieve competitive advantage?

 

 

11) Seattle, home to Theo Chocolate, experiences around 155 days of rain per year. CEO of Theo, Joe Whinney, recently purchased a umbrella company which will produce umbrellas in various colors and sizes. This is an example of:

 

 

12) Theo chocolate is ready to offer their products abroad. Debra, Theo’s Chief Marketing Officer, has asked their web developer to translate Theo’s webpage into 5 different languages. Their online ordering system will then be able to accept international orders. Debra thinks customers in Japan would appreciate their ginger chocolate bar while customers in India may like their curry and coconut chocolate bar. Theo will offer discounts on bulk orders, but Debra expects international orders to be a small portion of their profits. Which type of global corporate strategy is Debra considering?

 

 

1) When formulating strategy, Theo Chocolate’s managers scan the business environment for factors that will or could impact the company’s competitive advantage. Which of the following would pose a threat to Theo? Check all that apply.

 

 

2) Theo Chocolate is considering opening a cooking school which will teach students techniques for working with chocolate and recipes that feature Theo chocolate as an ingredient. This would be an example of:

 

 

3) Theo Chocolate is ready to take their products abroad. Debra, Theo’s Chief Marketing Officer, is certain that Japanese consumers will love their current ginger or orange chocolate bar flavors and customers in India would like the curry and coconut. She also feels confident that their current simple packaging will not need to be altered in either country as customers will be able to understand the product flavor by the picture on the package. Which type of global corporate strategy is Debra considering?

 

 

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