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Homework answers / question archive / 1)The technology of the Internet has emerged as:   a

1)The technology of the Internet has emerged as:   a


1)The technology of the Internet has emerged as:


a.       the major influence in bricks-and-mortar business.

b.       businesses have become more technology-literate.

c.       communications technologies have risen in importance.

d.       the key enabling technology for digital integration.

e.       All of the above





2.                Internet technology is providing the infrastructure for electronic business because:


a.       it is less complex than traditional infrastructures.

b.       its technology and technology standards can also be used to make information flow seamlessly throughout the organization.

c.       it is easier to understand.

d.       the emergence of the digital firm has created so many new markets.

e.       All of the above





3.                The unbundling of information from traditional value chain channels is:


a.       disrupting old business models.

b.       creating new business models.

c.       making proprietary information unfeasible.

d.       Both a and b

e.       None of the above





4.                An abstraction of what an enterprise is and how the enterprise delivers a product or service, showing how the enterprise creates wealth best describes:


a.       business model.

b.       critical success factor.

c.       strategic plan.

d.       information systems plan.

e.       commerce plan.





5.                The time and money spent locating a suitable product and determining the best price for that product best describes:


a.       location costs.

b.       search costs.

c.       research and development costs.

d.       alternative costs.

e.       variable costs.





6.                The Internet shrinks:


a.       survival potential in banks.

b.       symmetrical relationships between businesses.

c.       information asymmetry.

d.       time and money factors in financing.

e.       the size of established companies.





7.                The detailed information the Internet makes possible between internal operations makes it easier:


a.       for managers to coordinate more jobs and tasks.

b.       to understand material flows and manufacturing schedules.

c.       to arrange money transfers between departments.

d.       to analyze the cost factors in production.

e.       for everyone in the company to participate in decision making.





8.                A measurement of the depth and detail of information that a business can supply to the customer as well as information the business collects about the customer best defines:


a.       reach.

b.       intensity.

c.       micromarketing.

d.       richness.

e.       channel leveling.





9.                A measurement of how many people a business can connect with and how many products it can offer those people best defines:


a.       reach.

b.       intensity.

c.       micromarketing.

d.       richness.

e.       channel descriptor.





10.              A content provider:


a.       provides product, pricing, and availability information to individuals and businesses.

b.       provides initial point of entry to the Web and specialized content and other services.

c.       provides online service for individuals and businesses.

d.       creates revenue by providing digital content over the Web.

e.       All of the above





11.              Which of the following Internet business models provides a digital environment where buyers and sellers can meet, search for products, display products, and establish prices for those products?


a.       Portal

b.       Virtual community

c.       Online marketplace

d.       Transaction broker

e.       Online service provider






12.              Which of the following Internet business models does use?


a.       Information broker

b.       Transaction broker

c.       Online service provider

d.       Virtual storefront

e.       Virtual community





13.              Which of the following businesses utilizes the content provider Internet business model?











14.              Which of the following is an ad that opens automatically and does not disappear until the user clicks on it?


a.       Banner ad

b.       Controlled ad

c.       Controlled display

d.       Portal

e.       Pop-up ad




15.              Online communities:


a.       provide a place where people of like interests can exchange ideas regardless of their location.

b.       are providing the foundations for new businesses.

c.       allow members to post their own Web pages.

d.       All of the above

e.       None of the above





16.               eBay is an example of:


a.       a click-and-mortar business.

b.       consumer-to-consumer electronic commerce.

c.       business-to-consumer electronic commerce.

d.       an online community.

e.       online syndication.





17.              Electronic retailing of products and services directly to individual consumers best describes:


a.       business-to-business electronic commerce.

b.       consumer-to-consumer electronic commerce.

c.       mobile commerce.

d.       business-to-consumer electronic commerce.

e.       consumer networking.





18.              Consumers selling goods and services electronically to other consumers best describes:


a.       disintermediation.

b.       consumer-to-consumer electronic commerce.

c.       mobile commerce.

d.       business-to-consumer electronic commerce.

e.       consumer networking.





19.              The removal of organizations or business process layers responsible for certain intermediary steps in a value chain is called:


a.       disintermediation.

b.       reintermediation.

c.       customer self-service.

d.       pure-play.

e.       dynamic provision.





20.              The shifting of the intermediary role in a value chain to a new source is called:


a.       disintermediation.

b.       reentrance.

c.       reintermediation.

d.       intermediary relocation.

e.       distributor displacement.






21.              Web sites can gather information about customers’:


a.       behavior.

b.       preferences.

c.       needs.

d.       buying patterns.

e.       All of the above




22.              Web sites providing product information lower costs by:


a.       collecting information about their visitors.

b.       shortening the sales cycle.

c.       reducing time spent in customer education.

d.       All of the above

e.       None of the above





23.              An organizational department responsible for handling customer service issues by telephone and other channels best describes:


a.       customer support center.

b.       customer complaint desk.

c.       call center.

d.       customer training center.

e.       corporate service center.





24.              Sourcing goods and materials, negotiating with suppliers, paying for goods, and making delivery arrangements best describes:


a.       procurement.

b.       acquisition.

c.       supply chain management.

d.       electronic commerce.

e.       electronic business.





25.              Net marketplaces are:


a.       owned by one central provider which facilitates transfer of information.

b.       more transaction oriented and less relationship oriented than private industrial networks.

c.       useful for determining fixed prices for goods.

d.       more relationship oriented and less transaction oriented than private industrial networks.

e.       mostly involved with indirect goods.





26.              Net marketplaces serve:


a.       vertical markets.

b.       horizontal markets.

c.       horizontal and vertical markets.

d.       individual Web sites in compatible industries.

e.       large industries more than smaller ones.





27.              Exchanges are:


a.       always vertical markets.

b.       never vertical markets.

c.       the wholesalers of the Internet.

d.       third-party net marketplaces.

e.       common networks to reduce supply chain inefficiencies.





28.              A third-party Net marketplace that is primarily transaction oriented and that connects many buyers and suppliers for spot purchasing best describes:


a.       exchange.

b.       online distributor.

c.       syndicator.

d.       content provider.

e.       online marketplace.





29.              The early Internet exchanges primarily performed:


a.       exchanges requiring signed contracts.

b.       exchanges between long-term business partners.

c.       transactions involving complex customization.

d.       relatively simple transactions.

e.       the same functions as today’s B2B marketplaces.





30.              A system that enables users to make micropayments and purchases on the Web by accumulating a debit balance on their credit card or telephone bill best describes:


a.       smart card.

b.       accumulated balance digital payment system.

c.       accumulated deferral system.

d.       digital cash.

e.       peer-to-peer payment system.





31.              A credit card-size plastic card that stores digital information and that can be used for electronic payments in place of cash best describes:


a.       digital cash.

b.       stored value payment system.

c.       microcard.

d.       smart card.

e.       cybercard.





32.              Which of the following is an example of a digital wallet?


a.       ECharge

b.       Gator

c.       Ecount

d.       PayPal

e.       Yahoo Bill Pay





33.              Organizational benefits of intranets include:


a.       connectivity.

b.       scalability.

c.       low start-up costs.

d.       easy to use universal Web interface.

e.       All of the above




34.              Intranets can be valuable for finance and accounting because they:


a.       are more secure than traditional methods of record keeping.

b.       provide an integrated view of financial and accounting information online.

c.       are more flexible.

d.       are more accessible to middle management.

e.       are faster and more functional.





35.              Manufacturing and production find intranets to be:


a.       more complicated to implement than in other functional areas.

b.       less useful than in other functional areas.

c.       helpful in updating prices.

d.       All of the above

e.       None of the above





36.              Internet technology provides ________ and _________ tools to connect designers, engineers, marketing, and manufacturing employees.


a.       collaboration; finance

b.       business; finance

c.       software; hardware

d.       communication; collaboration

e.       communications; software





37.              Many new Internet business models:


a.       go against traditional business methods.

b.       have yet to prove enduring sources of profit.

c.       require legal and legislative amplification.

d.       fit well into the traditional business environment.

e.       fail because of lack of technology ability and understanding.





38.              Competition between two or more different distribution chains used to sell the products or services of the same company best describes:


a.       channel conflict.

b.       marketing conflict.

c.       distribution conflict.

d.       supply chain conflict.

e.       customer conflict.





39.              The Web provides an unprecedented ability to:


a.       learn about and target customers.

b.       enable credit-card transactions.

c.       appeal to markets in third-world countries.

d.       level the playing field between large and small businesses.

e.       All of the above





40.              Digitally enabling a firm for electronic commerce and electronic business requires:


a.       a major financial investment in retraining.

b.       far-reaching organizational change.

c.       CEO support.

d.       technological expertise and trained employees.

e.       cooperation from business partners.







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