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1.  Read Chapter 3 of your textbook ("Culture and Mass Media") and the Module 2 Introduction found on the previous page.

2.  Review the Learning Objectives listed below.  Learning objectives also serve as the study guide for the midterm exam.  If you have questions, you can post them in the Q&A section of the Discussion Board.

3.  Participate in the Discussion Board prior to the deadline of this module.  You will need to answer discussion questions posted by the instructor, and you will need to respond to classmates.  See the section "Weekly Discussion Board Topics" for the requirements and expectations of your posts.  Your posts must include substantive ideas that demonstrate strong critical thinking skills.  Make sure to use sociological concepts and ideas in your posts.

4.  Take Quiz #2 as many times as you wish before the deadline of this module.  Your highest score will be counted.  You can also spend up to one hour for each attempt.



Learning Objectives

At the end of this chapter, you should be able to do the following:

1.  Define culture, language, and symbols.  Then, use the Sapir-Whorf hypothesis to illustrate how these three concepts are interrelated.

2.  Define and provide examples of beliefs, norms, and values.

3.  Identify the differences between ideal and real culture.  Also, cite several examples of cultural inconsistency in everyday U.S. culture.

4.  Compare and contrast the world views of ethnocentrism and cultural relativism.

5.  Explain how social class is reproduced over time.  Include a discussion of the concepts of high culture, popular culture, and cultural capital.

6.  Apply a functionalist or conflict perspective to the English-only debate and to globalization.

7.  Discuss how culture influences mass media, and how mass media influence society.

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