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The process of attempting to change or reinforce a listener's attitudes, beliefs, values, or behavior
- The process of attempting to change or reinforce a listener's attitudes, beliefs, values, or behavior.
- The use of force to get another person to think or behave as you wish; coercion in unethical because it takes away free choice.
- The sense of mental disorganization of imbalance that may prompt a person to change when new information conflicts with previously organized thought patterns.
- Abraham Maslow's classic theory that humans have five levels of needs and that lower-level needs must be met before people can be concerned about higher-level needs.
- A contemporary theory that people can be persuaded both directly and indirectly.
- A learned predisposition to respond favorably or unfavorably to something; a like or dislike.
- A sense of what is true or false.
- An enduring conception of right or wrong, or good or bad.
- A claim with which you want your audience to agree.
- A claim that something is or is not the case or that something did or did not happen.
Expert Solution
- Persuasion
The process of attempting to change or reinforce a listener's attitudes, beliefs, values, or behavior.
- Coercion
The use of force to get another person to think or behave as you wish; coercion in unethical because it takes away free choice.
- Cognitive Dissonance
The sense of mental disorganization of imbalance that may prompt a person to change when new information conflicts with previously organized thought patterns.
- Hierarchy of Needs
Abraham Maslow's classic theory that humans have five levels of needs and that lower-level needs must be met before people can be concerned about higher-level needs.
- Elaboration Likelihood Model (ELM)
A contemporary theory that people can be persuaded both directly and indirectly.
- Attitude
A learned predisposition to respond favorably or unfavorably to something; a like or dislike.
- Belief
A sense of what is true or false.
- Value
An enduring conception of right or wrong, or good or bad.
- Proposition
A claim with which you want your audience to agree.
- Proposition of Fact
A claim that something is or is not the case or that something did or did not happen.
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