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Develop a business intelligence solution that adds value and competitive advantage

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Develop a business intelligence solution that adds value and competitive advantage.

Objective(s): This assessment task addresses the following subject learning objectives (SLOs):

• Assess ethical considerations in decision-making processes and practices for a business intelligence system in a real organisation.
• Design business intelligence applications to add value and competitive advantage in an organisation.
• Apply business intelligence and analytics tools to solve real-world problems and interpret results.

Groupwork: Group, group & individually assessed

Weight: 45% (30% group, 15% individually). The group and individually assessed components are distributed in both, report and presentation.

Task: Students are to develop a business intelligence conceptual solution for a real-case scenario. Business Intelligence life cycle will be used as a road-map to understand how data and information transform into intelligence, how different applications/technologies can be used to analyse and report data.

This assessment task is divided into two components:

(1) Report - 25% (20%-group assessed and 5%-individually assessed)
(2) Presentation - 20% (10%-group assessed and 10%-individually assessed)

Length:

• Report: 3000 words (+/- 10%). References, Table, diagram/figure/chart, Cover page, Table of contents/figures/tables, Appendix are NOT counted towards the word limit.
• Presentation: Approximately 15 minutes per group (including the Q&A) where each group member must present for at least 2 minutes.