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Homework answers / question archive /     PROJECT DESCRIPTION (OR BACKGROUND INFORMATION)           For the sake of this project, imagine you work in the human relations department of a small online publishing company called “Text for Thought

    PROJECT DESCRIPTION (OR BACKGROUND INFORMATION)           For the sake of this project, imagine you work in the human relations department of a small online publishing company called “Text for Thought

Communications

 

 

PROJECT DESCRIPTION (OR BACKGROUND INFORMATION)

 
 
 

 

 

For the sake of this project, imagine you work in the human relations department of a small online publishing company called “Text for Thought.” The workforce of your company, although relatively small at 40 employees, is very diverse in terms of education, socioeconomic status, ethnicity, and culture.

When the company first started and had only a handful of employees, communication was strong. However, as the company expanded, communication began to break down, particularly between departments.

You have been charged with creating an Employee Communication Handbook, which will be shared with all employees, to help improve company communication. In addition to creating the handbook, you will present the contents of your handbook to the CEO of Text for Thought and the three departmental managers. More details regarding the structure of the company and the assignment are outlined in the project instructions below.

 

PROJECT INSTRUCTIONS

 
 
 

 

 

This project will assess your ability to analyze communication strategies, messages, approaches, and influences within a business. To demonstrate your understanding of these concepts, you will be completing an HR communication project regarding corporate communication.

The Hypothetical Business and Project

 

As outlined above, you are an employee of the Human Resources department of Text for Thought, an online publishing company. The company is currently experiencing communication challenges, and you have charged by the CEO and the managers of the three primary departments to develop a brief communication handbook. You will deliver a multimedia

 

 

 

 

presentation to the CEO and the three departmental managers to explain the structure of your handbook and how it can be used.

 

The Business Structure of Text for Thought

In setting up your communication handbook, you will need to take into account the structure of your corporation. Below are the key facts you should consider when building the handbook.

 

  • Company Size and Focus
    • Text for Thought consists of roughly 40 employees. It is a small but rapidly growing private entity.
    • Text for Thought is an online publishing company that employs, serves, and contracts with a broad range of people. Employees of Text for Thought must communicate with people of varied educations, backgrounds, ethnicities, and nationalities both internally and externally.
  • Company Structure
    • CEO of Text for Thought
      • Mr. Kyle van Blaine founded Text for Thought and oversees all senior managerial aspects of the company. He is older and comes from a relatively formal and regimented corporate environment.
    • The Three Primary Departments
      • Publishing and Editorial (Manager: Ms. Austin Croft): This department is comprised primarily of experienced editors and writers of various ages but with similar educational backgrounds (graduate level). They tend to communicate formally and frequently and expect the same in return. There are 15 employees in the publishing and editorial department.
      • Web Development and IT (Manager: Vincent Patel): This department is comprised of IT professionals, most of whom are younger. Education levels vary within the department, as do backgrounds and nationalities. There are 15 employees in the web development and IT department.
      • Sales (Manager: Mickey Andrews): The sales department is very extraverted and outgoing. While formal with clients, they tend to be very informal with coworkers. In general, this department has the employees with the least educational and business experience and the highest turnover. They occasionally feel left out of the company. There are ten people in the sales department.

 

 

 

What to Include in the Communications Handbook

 

 

The CEO and three primary managers have discussed what items they would like you to include in the communication handbook. For each category, they are looking for a 1-2 page explanation, ideally with examples, that will be accessible to everyone in the company. Here are the categories.

 

  • How to Determine Your Audience
    • This section will consist of an explanation of how to assess your audience and ensure that your message conforms to their expectations.
  • Basic Guidelines for Formal and Informal Communication
    • There is a significant disparity in opinion at Text for Thought regarding what constitutes informal and formal communication. This section should explain formal and informal communication and present basic guidelines and examples for each.
  • Guidelines for Written Communication (internal and external)
    • Create tips, or a company policy, for internal and external email.
  • Tips for Effective Listening and Feedback
    • Explain the listening and feedback processes and give tips for improving each.
  • Interpreting Nonverbal Communication
    • Nonverbal communication can often say more than words. This section should provide a background on nonverbal communication, what it can say, and how to keep it in check.
  • Tips for Effective Intercultural Communication
    • This section will not be a policy. Instead, it is a discussion of the importance of intercultural communication and a compilation of tips that employees should keep in mind.

 

The Presentation on the Handbook

The presentation about the handbook will be delivered via PowerPoint or another multimedia presentation program. The presentation should briefly outline the thinking behind each section of the handbook that has been created (examples from the handbook are strongly encouraged) and share how each section will improve communication in general or at Text for Thought specifically. The presentation should include detailed speaker’s notes.

 

 

 

 

 

Project Content

 

The project submission should include the following:

 

 

  1. Employee Handbook: The employee handbook should include a title page and a section dedicated to each of the six topics outlined above. Do not include your name on the title page.
  2. Presentation to the CEO and Managers: This should take the form of a PowerPoint presentation or similar multimedia presentation. It should cover the decisions regarding the six sections outlined in the Communication Handbook and how each section will improve communication in general or at Text for Thought specifically. Comprehensive presentation notes must be provided.

Submission Guidelines and Format:

 

Item 1 (Handbook) should be submitted as a single document (PDF). It can take the form of a booklet if you wish.

Item 2 (Presentation) may be submitted as a PowerPoint file, PDF, or similar. The presentation notes must be visible or provided separately.

    1. All references should be provided in APA format

 

 

PROJECT SUBMISSION

Notes:

1. A title page is not required for project submissions.it is important that students not include any personal identifiers in their project submissions. .

2. If your project requires a video, you should post the video to a free video hosting site like www.youtube.com, www.photobucket.com, or one of the other free webhosting websites. The following website maintains a list of video hosting sites; http://www.videohostings.com/. In the written materials that you submit as part of the assignment, you should include the title of the video and a link.

 

 

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