Module 4: Assignment: Comprehensive Strategic and Marketing Plan PowerPoint Presentation

Criteria

Ratings

Pts

Presentation audio/video (10

points)

10 to >9.0 pts

Accomplished

PPT Narration is clear and audible. If the presenter is providing video, the PPT is visible as well as clear and audible presentation.

9 to >8.0 pts

Proficient

Some issues with

audibility or video see faculty comment.

8 to >0 pts

Needs

Improvement

Improvement warranted – see rubric comments.

10 pts

Attractiveness and Quality of Visuals (color, font, image, text)(10 points)

10 to >9.0 pts

Accomplished

Accomplished use of visuals and color; slides are not crowded; utilization of images include proper citations.

9 to >8.0 pts

Proficient

Use of visuals and color are present but could be enhanced; slides are not crowded; utilization of images include proper citations.

8 to >0 pts

Needs

Improvement

Improvement warranted – see rubric comments.

10 pts

Readability and

Flow(10 points)

10 to >9.0 pts Accomplished

9 to >8.0 pts

Proficient

8 to >0 pts

Needs Improvement

Improvement warranted – see rubric comments.

10 pts

Correct spelling,

grammar, APA, Reference

slide. (10 points)

10 to >9.0 pts

Accomplished

No spelling or grammatical errors. APA format without errors. Reference slide is present and references are in proper APA format.

9 to >7.0 pts

Proficient

1-3 errors – see rubric comments.

7 to >0 pts

Needs

Improvement

Greater than 4 errors – see rubric comments.

10 pts

Description of the

agency/facility (10 points)

10 to >9.0 pts

Accomplished

Description of the agency is comprehensive and detailed.

9 to >7.0 pts

Proficient

Description of the agency is present but lacking/limited in 1-2 areas.

7 to >0 pts

Needs Improvement

Description of the agency is missing or unclear.

10 pts

Patient Care Delivery process/model of care(5 points)

5 to >4.0 pts

Accomplished

Patient care delivery process or model is comprehensive and detailed.

4 to >3.0 pts

Proficient

Limited presentation of patient care delivery process or model of care.

3 to >0 pts

Needs Improvement

Patient care delivery process or model of care is missing or unclear.

5 pts

Criteria

Ratings

Pts

Description of the strategic plan (10 points)

10 to >9.0 pts

Accomplished

Strategic plan is presented clearly .

9 to >7.0 pts

Proficient

There is limited presentation of the strategic plan.

7 to >0 pts

Needs Improvement

Strategic plan is missing or unclear.

10 pts

Description of the marketing plan (10 points)

10 to >9.0 pts

Accomplished

Marketing plan is presented clearly .

9 to >7.0 pts

Proficient

There is limited presentation of the marketing plan.

7 to >0 pts

Needs Improvement

Strategic plan is missing or unclear.

10 pts

Product/service line & Volume projections (15 points)

15 to >14.0 pts Accomplished

Projections of volumes for the two areas are presented to promote the adoption of the project in a comprehensive manner; a table or graph to illustrate monthly and annual volume is present.

14 to >11.0 pts

Proficient

Projections of volumes for the two areas are presented to promote the adoption of the project in a satisfactory manner with opportunity for improvement; a table or graph to illustrate monthly and annual volume is present.

11 to >0 pts

Needs

Improvement

Product/service line is not identified or explained in a satisfactory manner; Volume projections are not presented.

15 pts

Summary (10

points)

10 to >9.0 pts

Accomplished

Presentation summary ends with a strong supporting argument for the project to be approved.

9 to >8.0 pts

Proficient

Proposal summary does not clearly indicate why the governing board should approve the project.

8 to >0 pts

Needs Improvement

Presentation ends without a summary or is missing emphasis to persuade approval.

10 pts

Total Points: 100