Assessment 1 Business Ethics and Corporate Social Responsibility (QB3004) Creation of Poster-Vaccine Passports With millions of people receiving covid-19 vaccines globally, some countries have already started planning the implementation of “vaccine passports”—accessible certificates confirming covid-19 vaccination linked to the identity of the holder

Assessment 1

Business Ethics and Corporate Social Responsibility (QB3004)

Creation of Poster-Vaccine Passports

With millions of people receiving covid-19 vaccines globally, some countries have already started planning the implementation of “vaccine passports”—accessible certificates confirming covid-19 vaccination linked to the identity of the holder. A vaccination passport (also known as "vaccination certificate," "immunization passport," or "digital health pass") is a document that provides proof of vaccination and certifies that the holder is protected from illness.

The purpose of vaccine passports, governments argue, is to allow people to travel, attend large gatherings, access public venues, and return to work without compromising personal safety and public health. There remain, however, considerable ethical challenges to their implementation.

You are required to produce a poster that is either for or against the implementation of “vaccine passports.” Provide ethical issues and  ethical justifications for the position that you adopt.

Present your reader with the problem related to vaccine passports, the research associated with the problem (theoretical stance) and the solution to the problem.

The poster should consist of a mixture of brief text mixed with images, graphics, pictures and visual formulae. An application that you can use to create your poster may be found at the internet address – Easel.ly

Everything should be readable with clean and consistent layouts that directs the readers eye to the key message.

It should evidence best practice - exploring new and emerging topics within Business Ethics.

Be creative. Decide how you want to present the poster.

The challenge is to create complex ideas  in a simple graphic way, in 3 A4 posters (one page each).

Messaging

Why is this topic important to me and to Business Ethics?

How will “vaccine passports” effect Business.

How can I best share my ideas using charts photos, graphs and images?

What information should I include and what should I not include?

You should provide a clear message either for or against “vaccine passports”

Your Audience

Persuade us that you know what you are doing and where you are going.

Choose a statement, images and diagrams that will attract your audience’s attention. Your audience will not engage if it is not clear what your message is and what you are trying to Achieve.

Colours

Colours should highlight, separate, define and associate information. Details kills interest. Make it bold, make it brave, make it stand out. Background colours should always be light enough to use black as your text. Effective posters are spacious and easy to follow. Pinterest it!

Aim for 40% visual graphic. Find a way to show visually what you think and feel.

Appropriately chosen graphics can express more than words.

  Present your argument but keep your concepts simple. Concentrate on communicating a complex idea not graphic design.  

General Instructions

• References required
• The poster should consist of three separate A4 pages. Not one big sheet of paper.
• There is no word limit.
• The poster must be digitally produced, not a scanned hard copy.
• Do not put the poster through SafeAssign.
• You may decide on who your audience is based upon your message.
• Your solutions may be based on businesses or the everyday man in the street.
• A website that you may use to produce the poster is https://www.easel.ly/