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Homework answers / question archive / Description by brand:  a

Description by brand:  a

Business

Description by brand: 
a. may be a preference of an internal user, but it is never a necessity. b. is the least risky and lowest cost approach to attaining "best value." c. may be a necessity because the manufacturing process is secret. d. should always be discouraged by the buyer. e. indicates a supplier has unduly influenced someone in the buyer's organization. 
 

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Answer

c .

Explanation

The correct option is C "may be a necessity because the manufacturing process is secret". Most of the firms maintain a higher level of secrecy about the manufacturing process. So,  brand description becomes critical.

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