Homework answers / question archive / Sunway University CollegeVU BHO1171 1)  Analyse how the key elements of the marketing mix contribute to an organisation's marketing strategy 2Determine the practical implications of core marketing theory including marketing empirical generalisations, the Double Jeopardy and Duplication of Purchase laws; 3Investigate marketing problems in business situations using marketing research and marketing metrics, and effectively report results to a broader audience; 4

Sunway University CollegeVU BHO1171 1)  Analyse how the key elements of the marketing mix contribute to an organisation's marketing strategy 2Determine the practical implications of core marketing theory including marketing empirical generalisations, the Double Jeopardy and Duplication of Purchase laws; 3Investigate marketing problems in business situations using marketing research and marketing metrics, and effectively report results to a broader audience; 4

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Sunway University CollegeVU BHO1171

1)  Analyse how the key elements of the marketing mix contribute to an organisation's marketing strategy

2Determine the practical implications of core marketing theory including marketing empirical generalisations, the Double Jeopardy and Duplication of Purchase laws;

3Investigate marketing problems in business situations using marketing research and marketing metrics, and effectively report results to a broader audience;

4. Formulate basic marketing strategies that can be implemented to address marketing problems