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Homework answers / question archive / M12A1: Research Paper - How Health Care Has Embraced Social Media  Social media has quickly become a phenomenon among individuals and workplaces alike

M12A1: Research Paper - How Health Care Has Embraced Social Media  Social media has quickly become a phenomenon among individuals and workplaces alike

Health Science

M12A1: Research Paper - How Health Care Has Embraced Social Media 

Social media has quickly become a phenomenon among individuals and workplaces alike. It allows individuals to connect online and share interests through different networking groups. It is not only effective, but also efficient because of its ease of use and speed.

In our learning materials and on our discussion, we looked at several ways that health organizations are using social media. These examples are just a very small sampling of all that is being tried and evolving. Health providers are utilizing many unique and creative social media strategies to address often complex health issues at the organizational, patient and even community levels.

In Module 4 you began your research. In Module 11, you received helpful peer feedback on your introduction and literature summary.   This week, you will finalize your research paper. Your research paper will allow you to apply the writing process to an in-depth exploration on how social media is being used to address a health care issue or problem.

The purpose of the paper is to explore the use of social media in effectively addressing health or health care issues.  Continuing the topic you identified in Module 4 and received peer support on in Module 11, write your paper.

Be sure to address the following:

  • Describe how your chosen social media strategy is being used to address the health issue you chose.
  • Critically analyze the effectiveness of using social media for the health or health care issue selected. 

Your analysis must reflect:

1) knowledge of the health issue or problem;

2) research available in the literature about the social media strategy and how it has been applied to the health care issue you chose or something related;

3) the pros and cons with using the media strategy; and

4) legal and ethical implications that might arise from using the social media strategy selected.

Your paper should include the following elements:

  • A clear, concise, and well-written introduction to the paper that describes your social media strategy and how it addresses the health care issue you selected.
  • Paragraphs that are well organized and flow logically from introduction to conclusion and include all of the elements listed above.
  • A comprehensive conclusion that is consistent with your analysis and reflects the evidence you have gathered and presented in the body of the paper.
  • Proper use of APA formatting, including a title page, reference page, and running head.

Your paper should be 5-7 double-spaced pages in length, not counting the title and reference pages. Be sure to proofread to correct typos and grammatical errors.

Using Turnitin:

Once you have written your paper, you will need to submit it to Turnitin. You will then review the results of your Turnitin report, which should be available to you within 5-10 minutes of your submission. Try to submit your draft by the end of Module 11, so you have time to make any changes to your paper to remedy problems identified in your Turnitin report. In Module 12, you will finalize your paper and submit.   

A few additional resources you may find helpful include:

Compose your work using a word processor (or other software as appropriate) and save it frequently to your computer. Be sure to check your work and correct any spelling or grammatical errors before you upload it. When you are ready to submit your work, click "Browse My Computer" and find your file. Once you have located your file, click "Open" and, if successful, the file name will appear under the Attached files heading. Scroll to the bottom of the page and click "Submit."

This assignment is worth 20% of your grade and will be evaluated using the SHS Social Media Research Paper Rubric

Completion of this assignment assesses the following outcomes:

Course Outcomes:

  • CO5: Produce various forms of professional communication including e­mails, memos, executive summaries, and reports for diverse audiences.
  • CO7: Apply credible sources and/or evidence for the communication task and situation, accurately citing and referencing information. (General Education Outcome)
  • CO8: Research and write a paper that uses audience-appropriate content, is well organized, and correctly applies writing mechanics. (General Education Outcome)

Health Sciences Program Outcomes:

  • BHS PO1: Identify and evaluate evidence to guide decision making.
  • BHC PO5: Use effective professional communication skills to engage with various stakeholders

Health Care Management Program Outcomes:

  • BHC PO4. Determine effective communication strategies when interacting with stakeholders.
  • BHC PO5: Use evidence-based practice to guide decision making and promote quality in health care settings.

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