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You are an administrator of a primary care office that serves the homeless population

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You are an administrator of a primary care office that serves the homeless population. You are working with your senior leadership and marketing teams to develop a plan to market your services so as to reach as many homeless people in your community as possible. Address the following questions:

-Who would be the stakeholders you would approach?
-What would be the controllable and uncontrollable variables?
-What would your communication plan look like?
-Would you incorporate data? And if so, what type?