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Question 1

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Describe what role ideology plays in a capitalist system.

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Question 2

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Describe how ideologies become normalized.

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Question 3

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Reflect on the brands you discussed in Deep Reading 2.1, as well as Sorrells' discussion of how consumerism emerged in the late 1800s.  In  50-75 words, discuss the role cultural hegemony plays in our consumption patterns.

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