You identified a company or industry of interest to use throughout your degree

You identified a company or industry of interest to use throughout your degree. As you think about these changing opinions and societal pressures, respond to the following questions. 

Identified company or industry: Mobile home property developer and manager

1. How does that company or industry market differently to men vs women?
2. Is personal preference becoming more important with more choices in the market of that company or industry while at the same time being an anachronism under the pressure that we should all be the same without distinction? Why?
3. How does marketing in that company or industry balance individuality with the range of ethical foundations in today’s highly diverse but also interconnected world?