Discuss how google handle globalization

Answer :

Globalization is a phenomenon where the business of a firm is not restricted to one country, as the case used to be many decades ago. With theoretical, technological and scientific advancements, the world today is a global platform for most businesses. Firms invest in numerous countries, often because the economical and environmental factors of these countries are beneficial for firms.

Globalization has greatly influenced the world economy in many ways in the past few decades. It is now feasible to produce at the lowest cost making use of the best and cheapest technologies - an American firm may produce components of an electronic good in USA and send them over for assembly to China, thereby making use of American technology and Chinese labor.

Now, with the emergence of the global use of the Internet in the past few decades, globalization has played a major role in how companies like Google have grown. Google started its business in America, and slowly went on to increase its business to many, many countries. It aimed at providing information to as many users as possible.

Google is an American conglomerate which is having its existence all across the world and it is trying to quickly adapt to the changes which are continuously taking place in the external environment so it is believed that Google is boundary less when it comes to what that product might be and what they might look like, so they will be trying to always evolve and involved with the officials and they will be trying to hire persons all across the globe who are more familiar with those operations in country so Google will be trying to continuously adapt itself to the changing world and it will be trying to satisfy the customer all across the planet and it will be trying to understand their needs through their personalized search engines and other effective modes.

The ability of Google to personalize and customise their informations by continuously adjust into new internet users who are not native English speakers has been phenomenal and it has been trying to expand itself all across the world as it is trying to capture the market not just in English speaking companies but in other countries also so the impact of Google has been phenomenal as it has always try to focus upon diversification and it has tried to synchronise its policy with the changing policies of the various countries and it has been trying to always provide personalized service and stay ahead with the time.