Promoting Health Initiatives CDC-TV is just one of the innovative ways the CDC relays health and safety information to the community through Public Service Announcements (PSAs)

Question

Promoting Health Initiatives CDC-TV is just one of the innovative ways the CDC relays health and safety information to the community through Public Service Announcements (PSAs). They also use other valuable tools such as social media, brochures, and press releases to promote their health initiatives and inform the community of pending health crises. Check out this PSA from CDC: https://www.cdc.gov/CDCTV/CdcTvPromo/Mp4/CdcTvPromo.mp4 You will create promotional materials for the scenario presented below for this assignment. Scenario: You are the Chief Population Health Officer for an integrated health system in a major urban area. Your health system CEO tasked you to prepare promotional material for the system's Board of Directors. Select any population health topic/initiative your community needs and create a PSA tool. Choose one PSA type, which can be a marketing brochure, press release, 3-4 minutes YouTube video, Ticktok, or other promotional material). The PSA should introduce, explain, and promote your initiative to your health system stakeholder group (Board of Directors, Senior Management Team, Community Partners, Health Consumers, Investors, etc.). In your PSA, the focus needs to align your population health initiative with the Social Determinants of Health (SDOH) that impact and influence individual patients and the community's health outcomes. You can consider initiatives such as COVID-19 vaccination, patient engagement, awareness, primary care services and prevention, diabetes, mental health, obesity, well-being, healthy living, anti-smoking campaigns, etc. The topic options are endless to choose from. Try to be creative in creating an engaging PSA for the target audience. Include critical information about the subject matter, websites, social media tags, emails, phone numbers, etc. There is no need to include the references in the PSA itself, but you can add another file that lists all the references and resources you used to prepare the PSA. Below are resources that you can review to help you prepare for this assignment: How to Create the Perfect Public Service Announcement https://www.govtech.com/education/news/How-to-Create-the-Perfect-Public-Service-Announcement.html How to Create a Brochure https://ask.plcscotch.wa.edu.au/faq/159733 How to Write the Best Press Releases How to Write Press Releases With 21 Examples and 7 Templates Struggling to get media attention for your business? Learn how to write press releases editors and reporters want to read + get free templates and examples. CoSchedule CoSchedule Blog https://coschedule.com/blog/how-to-write-press-releases-examples-templates How to Write a PSA (Public Service Announcement) https://mediatracks.com/resources/how-to-write-a-public-service-announcement/

Promoting Health Initiatives

CDC-TV is just one of the innovative ways the CDC relays health and safety information to the community through Public Service Announcements (PSAs). They also use other valuable tools such as social media, brochures, and press releases to promote their health initiatives and inform the community of pending health crises. Check out this PSA from CDC:

https://www.cdc.gov/CDCTV/CdcTvPromo/Mp4/CdcTvPromo.mp4

You will create promotional materials for the scenario presented below for this assignment.

Scenario:

You are the Chief Population Health Officer for an integrated health system in a major urban area. Your health system CEO tasked you to prepare promotional material for the system's Board of Directors. Select any population health topic/initiative your community needs and create a PSA tool. Choose one PSA type, which can be a marketing brochure, press release, 3-4 minutes YouTube video, Ticktok, or other promotional material). The PSA should introduce, explain, and promote your initiative to your health system stakeholder group (Board of Directors, Senior Management Team, Community Partners, Health Consumers, Investors, etc.).

In your PSA, the focus needs to align your population health initiative with the Social Determinants of Health (SDOH) that impact and influence individual patients and the community's health outcomes. You can consider initiatives such as COVID-19 vaccination, patient engagement, awareness, primary care services and prevention, diabetes, mental health, obesity, well-being, healthy living, anti-smoking campaigns, etc. The topic options are endless to choose from.

Try to be creative in creating an engaging PSA for the target audience. Include critical information about the subject matter, websites, social media tags, emails, phone numbers, etc.

There is no need to include the references in the PSA itself, but you can add another file that lists all the references and resources you used to prepare the PSA.

Below are resources that you can review to help you prepare for this assignment:

? How to Create the Perfect Public Service Announcement

https://www.govtech.com/education/news/How-to-Create-the-Perfect-Public-Service-Announcement.html

? How to Create a Brochure

https://ask.plcscotch.wa.edu.au/faq/159733

? How to Write the Best Press Releases

How to Write Press Releases With 21 Examples and 7 Templates

Struggling to get media attention for your business? Learn how to write press releases editors and reporters want to read + get free templates and examples.

CoSchedule

CoSchedule Blog

https://coschedule.com/blog/how-to-write-press-releases-examples-templates

How to Write a PSA (Public Service Announcement)

https://mediatracks.com/resources/how-to-write-a-public-service-announcement/