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1) Pick a real time organization that is doing E-commerce marketing

Marketing Jun 09, 2022

1) Pick a real time organization that is doing E-commerce marketing. Analyze the organization situation based on the SOSTAC® framework.

2) For the same organization please answer the following: a) Explain the elements of the marketing mix. Predict the changing nature of business models due to social media. Formulate a management model that can be implemented to accommodate for these factors in terms of business decisions. b) Analyze key issues in managing digital marketing.

Please answer 1 and 2 separately using the same organization. with 3 peer reviewed articles for each as reference with in-text citations.

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