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Snowball sampling is a nonprobability sampling technique in which A
Snowball sampling is a nonprobability sampling technique in which A. participants are chosen arbitrarily for their unique characteristics, experiences, or attitudes B. participants are chosen and then refer others with similar or different characteristics C. researchers select any readily available individuals as participants D. researchers systematically select participants from a sampling frame E. researchers chose readily available individuals as participants but seek to ensure a good mix of demographic characteristics
Expert Solution
Answer
B .
Explanation
Snowball sampling is a popular business study method. This is a sampling technique, in which existing subjects provide referrals to recruit samples required for a research study. In this technique, First we have to identify potential subjects in the population. Then we have to ask those subjects to recruit other people.
Snowball sampling is a nonprobability sampling technique in which participants are chosen and then refer others with similar or different characteristics.
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