California State University, East Bay

ITM 4278

Homework of ITM 4278

Chapter 2 E-commerce Business Models and Concepts

1)An asymmetry exists whenever all participants in a market have equivalent resources.

2. Sharing economy companies are characterized by the free sharing of resources between the company and consumers.

3. The Internet's universal standards can change industry structure by lowering barriers to entry and intensifying competition within an industry.

4. Interactivity that enables product customization alters industry structure by reducing the threat of substitutes.

5. E-commerce has increased price competition in nearly all markets.

6. Social technologies change industry structure by shifting programming and editorial decisions to consumers and creating substitute entertainment products.

7.                        and                        are typically the most easily identifiable aspects of a company's business model.

8. Which element of the business model addresses the question of why a customer should buy from the firm?

9. Which element of the business model relates to the power of customers and suppliers with respect to a business?

10. Which of the following are Amazon's primary value propositions?

11. A firm's                          describes how a firm will produce a superior return on invested capital.

12. The ability to retain user attention and engagement is an important attribute for which revenue model?

13. Which of the following factors is not a significant influence on a company's competitive environment?

14. The existence of a large number of competitors in any one market segment may indicate:

15. All of the following can be considered a direct or indirect competitor of Amazon except:

16. A perfect market is one in which:

17. Organizations that typically provide an array of services to start-up companies along with a small amount of funding are referred to as:

18. Portals primarily generate revenue in all of the following ways except:

19. All of the following may lead to a competitive advantage except:

20. The basic value proposition of community providers is: