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Basic accommodations such as wide aisles and handicap bathrooms are expected customer services
Basic accommodations such as wide aisles and handicap bathrooms are expected customer services. Other services such as easily being able to navigate through the store as handicap, and shelf height are augmented customer services.
Expert Solution
Answer:
Services related to physical accommodation like staying in a hotel is typically considered as expected customer service and not augmented customer service. Expected customer service is the service level that customers want to recieve from any retailer or company etc. however augmented customer service includes the activities that enhance the shopping experience. Physical accomodation is the basic need or service provided by such companies, that is why it falls under Expected customer service. If company enhance the experience of their customers, by some gifts or complimentary brekafast etc., then it will come under augmented customer service.
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