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Which phrase would be most characteristic of pure monopoly? (i) close substitutes (ii) efficient advertiser (iii) price taker (iv) sole seller

Marketing Jan 12, 2021

Which phrase would be most characteristic of pure monopoly?

(i) close substitutes

(ii) efficient advertiser

(iii) price taker

(iv) sole seller

Expert Solution

The answer is (iv).

By definition, a monopoly has only one producer that sells to all consumers in a market. Thus, sole seller is a defining characteristic of monopoly.

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