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Homework answers / question archive / Starbucks has hired you to make a systematic inventory of its competitive capabilities
Starbucks has hired you to make a systematic inventory of its competitive capabilities. To do so, you would conduct an assessment of Starbucks':
a. resources and functions.
b. competitive set via a strategy matrix.
c. sustainability initiatives and resource bundles.
d. cross-functional systems and collaborative resource methodology.
e. financial statements and managerial depth charts.
The correct answer is a. resources and functions
This is because the competitive capabilities are impacted by the resources of the organization. If the organization has the abundance of resources then per unit cost will be lower. It also leads to an increase in the competitiveness of the firm due to an increasing profitability as well as the quality of products. The effective functions of the organization lead to save the time and funds which results in an increasing in the competitiveness.