local florist offers online ordering systems and flowers are elegantly packaged

 local florist offers online ordering systems and flowers are elegantly packaged. Delivery is free within a 15km radius and delivery is done by the florist's own branded pink-and-white van. Damaged or incorrect orders are returned free of charge. Explain the two aspects of the logistics plan evident from this scenario.
-Recommend four (4) tools for marketing communications for the florist for the above question.
-Explain how the florist can market limited-time and limited-edition products.