The correct answer is Option B) Inventory Management Systems

The reason is that Inventory Management Systems are used in both production and supply chain management. Inventory management is basically about specifying the shape and volume of stocked goods. It is required at various locations within a manufacturing facility or within many sites of a supply network to precede the constant and planned course of production and stock of materials.

Explanation for incorrect answers

Option A is incorrect.

The reason is that when a company uses product specialization but markets to two or more selected target markets; it's called selective specialization.

Option C is incorrect.

The reason is that user positioning is a process in marketing

Option D is incorrect.

The reason is that marketing logistics not a part of the production-operation strategy.

Option E is incorrect.

The reason is that database marketing is a form of direct marketing.