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What is the major objective of all brand marketing?

Marketing Dec 20, 2020

What is the major objective of all brand marketing?

Expert Solution

The major objective of all brand marketing is to create and instill customer loyalty to the brand. Brand loyalty refers to the decision of a consumer as to whether or not they should purchase a product or avail of a service. Another objective is also to ensure that the clients cannot be confused by other similar products and services which are offered by other brands. This is why brands always find ways to make their product and services.

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