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Grant Industries, a manufacturer of electronic parts, has recently received an invitation to bid on a special order for 20,500 units of one of its most popular products
Grant Industries, a manufacturer of electronic parts, has recently received an invitation to bid on a special order for 20,500 units of one of its most popular products. Grant currently manufactures 41,000 units of this product in its Loveland, Ohio, plant. The plant is operating at 50% capacity. There will be no marketing costs on the special order. The sales manager of Grant wants to set the bid at $15 because she is sure that Grant will get the business at that price. Others on the executive committee of the firm object, saying that Grant would lose money on the special order at that price.
Required
Units Manufacturing costs: 41,000 61,500 Direct materials $164,000 $246,000 Direct labor 205,000 307,500 Factory overhead 328,000 430,500 Total manufacturing costs $697,000 $984,000 Unit cost $ 17 $ 16
2. What is the relevant cost per unit? What do you think the minimum short-term bid price per unit should be? What would be the impact on short-term operating income if the order is accepted at the price recommended by the sales manager?
4. What would the total opportunity cost be if by accepting the special order the company lost sales of 5,900 units to its regular customers? Assume the preceding facts plus a normal selling price of $32 per unit.
Expert Solution
2)
Variable factory overhead per unit = ($430,500-$328,000) / (61,500 - 41,000) = $5 per unit
Total variable cost per unit = Direct material + Direct labor + Variable overhead = ($164,000 / 41,000) + ($205,000 / 41,000) + $5 = $14 per unit
Relevant cost per unit = $14 per unit
Bid price per unit should be any price above $14 per unit
Change in short term operating income = ($15 - $14) * 20,500 = $20,500
4)
Total opportunity cost = Loss of contribution margin on regular sale = 5,900 * ($32 - $14) = $106,200
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