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Choose a company that you are familiar with

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Choose a company that you are familiar with. Think about their distribution channel. Answer the following: 

(company - apple)

1. What intermediaries are involved in the channel? (Think: how does the product get to the end user?)

2. Is the channel direct or indirect?

3. What type of distribution is used by the company: intensive, selective, or exclusive?

4. Do you see potential for conflict in the channel? Explain.