Which Key Resources that you identified in the Week 4 Discussion are the most expensive? Alcohol license: $5,000/annually Fingerprint Fee: $20

Which Key Resources that you identified in the Week 4 Discussion are the most expensive?

• Alcohol license: $5,000/annually
• Fingerprint Fee: $20.00
• Application Filing Fee (Non-Refundable): $300.00 per set of applications.
• Additional fee for Beer consumed, and wine packaged $5,000.00/ annually
• The wholesale tobacco license $1,000.00 for each $100,000.00 or part thereof of gross sales of taxable tobacco products, but in an amount not less than $1,000.00. The bond amount of the initial license year shall be $5,000.00. The bond amount for a manufacturer or importer shall be $5, 000.00.

Looking at your current plan for your business model, which Key Activities are most expensive? 

• The most expensive activities will be the set up of the mobile bar that will include an event tent, food, beverages, alcohol, waiters, bartenders, music, etc.
• The price depends on what package the customer purchase.

What is the one thing you will have to do to brand your product to your target market?

Through various digital marketing these channels are fundamental to gaining brand awareness and growth. 

• User Experience (i.e., your website)
• SEO & Content Marketing
• Social Media Marketing
• Email Marketing
• Paid Advertising (PPC)