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External Environment Analysis – 75 Total Points Assignment Overview: Please provide a 2-5 page written report (without Tables or Graphs) for the external environmental analysis

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External Environment Analysis – 75 Total Points Assignment Overview: Please provide a 2-5 page written report (without Tables or Graphs) for the external environmental analysis. As explained in Chapter 2 in the text, the external analysis identifies the environmental forces outside the firm that are most likely to influence the firm's actions and future performance. Below, you will find description of the structure of the report and a template to help guide you through this portion of the group project. It is broken down into paragraphs and identifies the external analyses that need to be completed for a full report of the external environment. Other Information: This is a team assignment. Feel free to divide the work between team members as you see fit, but a designated person or a small group should be responsible for a final read through that checks for consistency and grammar. Assessment Rubric: The grades will be assessed using 4 factors: 1) how well the analyses are conducted, 2) the detail of information, 3) whether or not data is used and cited, and 4) the overall presentation (writing, tables, and graphs). Each is weighted at 25%. Submission: Please list every member in the group the submission. One person in your group should submit your assignment via CANVAS before the due date/time. You must cite sources of information in APA format (include a reference page at the end of your submission). All submissions will be submitted using Turnitin. Plagiarism will result in a 0% on the assignment for all members of the group. Section 2 - General Environment Analysis (3-5 paragraphs) In this section, please conduct a general environment analysis as seen in Chapter 2. The General Environment Analysis is a societal-level analysis that identifies the factors in broader society that influences industries and firms within it. This analysis is constructed of 7 environmental segments: demographic, economic, political/legal, sociocultural, technological, global, and physical. To conduct the analysis, please identify the environmental segments that is most greatly influencing the company (usually between 3-5 segments) that you are analyzing and go into further detail about how these trends in society are affecting the firm. Please refer back to Chapter 2 and lecture for details of this analysis. Please include any graphs and tables that help visually aid present the information. Please write this as concisely as possible while still presenting the information effectively.