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Start-Up Briefings (Individual Assignment) Identify a recent start-up company of your choice and interest

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Start-Up Briefings (Individual Assignment)

Identify a recent start-up company of your choice and interest. It should not be in business for more than five years. Your task is to give a short presentation to the class about the following aspects of the new venture:

·     What does the company offer, who started it and why does the company attract your attention?

·     Is this a new idea, an old idea with a twist? For whom?

·     What is the company’s business model?

·     What is the company’s core competency?

·     Would you anticipate the company to survive, go out of business, or become really successful? Why?

Students for each session will be asked to provide PPT slides aximum 5 slides excluding the title page) starting in week 3. Please email your slides (preferable MS PowerPoint) to me and I will post your slides on Moodle.