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Purdue University CSR 332 CH

Marketing

Purdue University

CSR 332

CH. 2

1)Today, the integration of the world economy stands at approximately

  1. Which of the following is NOT considered a “new reality” for executives and marketers when attempting to achieve success in the current world economic environment?
  2. The conclusion that currency trading represents the world’s largest market is directly generated from which of the following “new realities” for executives and marketers in the current world economic environment?
  3. Policy changes in countries that now have abandoned attempts to manage national economies with a single central plan reflect which of the following “new realities” for executives and marketers in the current world economic environment?
  4. Amazon.com, eBay, Facebook, Google, and Priceline are just a few of the companies that are capitalizing on which of the following “new realities” for executives and marketers in the current world economic environment?
  5. ________is an economic system in which individuals and firms allocate resources and production resources are privately owned.
  6. The United States employs which of the following Western market systems?
  7. In__________, demand typically exceeds supply, and the elements of the marketing mix are not sued as strategic variables.
  8. In reality, ___________ do not exist in “pure” form.
  9. Market allocation policies are permitted within an overall environment of state ownership under
  10. Which of the following characteristics is NOT typical of a low-income country?
  11. India is currently categorized as a(n)
  12. An industrializing or developing country is categorized as a(n)
  13. China is currently categorized as a(n)
  14. Which of the following assumptions is FALSE?
  15. Currently, the United States:
  16. Which of the following statements is TRUE?
  17. Which of the following countries is now the leading exporter?
  18. Which of the following countries is now the leading importer?
  19. The fastest growing sector of world trade is trade in
  20. During the past few years, the Chinese government has been criticized for keeping China’s currency __________ to support

 

  1. A country’s currency would be ____________ if the McDonald’s’ Big Mac price converted to dollars is the U.S. price.
  2. If Porsche raises prices in the United States in response to a weak dollar and this price change results in its U.S. sales dropping precipitously, U.S. luxury car buyers:
  3. When it is anticipated that the foreign currency will ____________the home currency, then a _____________can be expected on foreign transactions when revenues are converted into the come currency.
  4. In common practice companies typically attempt to invoice:

 

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