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Each week, you will be asked to respond to the prompt or prompts in the discussion forum

Business Aug 13, 2020

Each week, you will be asked to respond to the prompt or prompts in the discussion forum. Your initial post should be 75-150 words in length, and is due on Sunday. By Tuesday, you should respond to two additional posts from your peers. 

 

Poor Persuasion or Sales Letter

Perform an Internet search to locate an example of a sales letter. You may also locate one you received in the mail or at work. Attach a copy (a link document, or scan), and discuss the strengths and weaknesses of the letter in regards to the quality of the argument it presents.

Expert Solution

I do agree with you that even though this sales letter is more short and to the point, it does the job decently for someone who is interested in traveling.

A few points that could have been added to the letter to make it a little less "sales focused" and more "customer focused" could have been giving some detail on how this could benefit the customer.

Maybe even a catchier attention grabber at the beginning could be beneficial.
"Do you miss having your toes in the cool water and feet on the warm sand? We're welcoming you back with this offer of....." could have appealed to the customers senses more!

You did a great job on your post this week and applied it perfectly to the weekly reading as well!

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