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Rhode Island College - MGT 348 Course: MGT 348-01 – Fall Assignment: Chapter 5 Date: 10/1/17 1)Which of the following is a characteristic of the maturity phase of the product life cycle? Products are "fine-tuned
Rhode Island College - MGT 348
Course: MGT 348-01 – Fall
Assignment: Chapter 5
Date: 10/1/17
1)Which of the following is a characteristic of the maturity phase of the product life cycle?
-
- Products are "fine-tuned."
- Products are considered for termination.
- Competitors are well established.
- Product designs begin to stabilize.
- Which of the following statements is NOT true?
-
- Many service firms refer to their offerings as "products."
- The term "products" refers to tangible goods only.
- The product decision includes the selection, definition, and design of products.
- The objective of the product decision is to develop and implement a product strategy that meets the demands of the marketplace with a competitive advantage.
- Which of the following statements is NOT true?
-
- Political/legal change brings about new trade agreements, tariffs, and government requirements.
- Economic change brings increasing levels of affluence in the short run but economic cycles and price changes in the long run.
- Sociological and demographic change may appear in such factors as decreasing family size.
- Understanding the customer is the premier issue in new-product development.
- A house of quality would depict the strength of the relationship between which of the following two items?
-
- The design team's choice of material for a wallet and the materials that were considered but rejected by the design team.
- The stitching used in your company's new product and the stitching used in a competitor's wallet.
- The customer's desire for a durable wallet and the company's choice of material for the wallet.
- The customer's need for a sealable change pocket and the customer's need for plastic inserts to display pictures.
- Which of the following is NOT a benefit generated by manufacturability and value engineering?
-
- reduced complexity of the product
- improved job design and job safety
- reduced standardization of components
- reduction of environmental impact
- When ordering a new zagflatz, customers must choose the style of three major components, each of which has about ten variations. This is an example of
-
- modular design.
- environmentally friendly design.
- robust design.
- CAD.
- Which of the following technologies is particularly useful for prototype development and small lot production?
-
- 3-D printing
- CAM
- CAD
- STEP
- Which of the following is an external product development strategy?
-
- joint ventures
- enhancements to existing products
- new internally developed products
- migrations of existing products
- Which of the following statements is NOT true regarding joint ventures?
-
- Ownership can be 50-50, or one owner can assume a larger portion to ensure tighter control.
- Joint ventures are more likely to work when the risks are unknown.
- Joint ventures are usually between just two firms.
- Joint ventures are firms establishing joint ownership to pursue new products or markets.
- Defining a product means
-
- to list the hiearchy of components, their description, and the quantity of each required to make one unit of a product.
- to identify components by a coding scheme that specifies size, shape, and the type of processing.
- to define the new good's or service's function.
- to decide to produce a component or service or purchase from an outside source.
- A route sheet
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- shows in schematic form how a product is assembled.
- is a correction or modification of an engineering drawing or bill of materials.
- lists the operations necessary to produce the component.
- is an instruction to make a given quantity of a particular item.
- In a make-to-order system, when a customer places a request for a product or service with a producer,
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- an engineering change notice is created.
- an assembly chart is created.
- a work order is created.
- a route sheet is created.
- What is analysis that focuses on the ways in which processes can be designed to optimize interaction between firms and their customers?
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- value analysis
- product-by-value analysis
- value engineering
- process-chain-network analysis
- Operation of a hair salon is an example of
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- modularization.
- an assembly line.
- delayed customization.
- automation.
- Which of the following statements is NOT true regarding decision trees?
-
Decision trees should only be used for new-product decisions when no uncertainty is present.- A decision tree is a great tool for thinking through a problem.
- Decision trees can be used for other management problems besides product design.
- Decision trees are particularly helpful when there are a series of decisions and various outcomes that lead to subsequent decisions followed by other outcomes.
- Moving a product from development to production is referred to as
-
- product design.
- product development.
- product definition.
- transition to production.
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