Chapter 9 Media Quiz Modern Shed: Designing Adaptive Organizations 1)According to Ryan Grey Smith—the owner of Modern Shed—for the first five years, the big goal for his company is to: Start a subsidiary company

Chapter 9 Media Quiz

Modern Shed: Designing Adaptive Organizations

1)According to Ryan Grey Smith—the owner of Modern Shed—for the first five years, the big goal for his company is to:

1. 1. Start a subsidiary company.
   2. Have more employees
   3. Diversify operations
   4. Be more accessible to people.
2. When Scott joined Modern Shed, the company did not have:
   1. an organizational structure.
   2. any sales goals.
   3. startup capital.
   4. a functioning website.
3. According to Scott, the sales and marketing head at Modern Shed, the biggest challenge for the company is:
   1. opening subsidiaries in other cities.
   2. training the employees to maintain consistency in quality.
   3. being able expand the company's online business.
   4. prioritizing and getting resources pulled together.
4. According to Scott, the sales and marketing head at Modern Shed, the two resources that are always in short supply are:
   1. time and money.
   2. money and employees.
   3. time and employees.
   4. money and raw material.
5. What is Scott's perspective on dealing with short-term goals?
   1. He makes sure he dedicates the right amount of time to achieve them.
   2. He leaves them to other employees and focusses on the big picture.
   3. He tries to personally address them on a weekly basis.
   4. He lets his team work toward them and reviews them on a monthly basis.
6. According to Scott, the sales and marketing head at Modern Shed, how should the company's long-term goals be addressed?
   1. They should be reviewed on a daily basis.
   2. They should be reviewed on a yearly basis.
   3. They should be addressed as and when required.
   4. They should be addressed on a weekly basis.
7. According to Scott, the sales and marketing head, Modern Shed has the potential to do well in:
   1. the infrastructure sector.
   2. residential areas.
   3. the commercial sector.
   4. rural areas.
8. Scott, the sales and marketing head, feels that Modern Shed has the potential to do well in the residential areas because:
   1. consumers prefer having custom-made houses.
   2. consumers are interested in constructing backyard offices.
   3. residential pricing is driven by consumer demand.
   4. the downturn in the economy has led to low land prices.
9. Scott, the sales and marketing head of Modern Shed, says that he is devoting as much time as he can to residential projects because:
   1. land prices may never again be as low as they presently are.
   2. independent contractors are readily available at present.
   3. the economy could take a downturn in the next few years.
   4. the company is currently able to mass produce residential units.