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Homework answers / question archive / Decision-making process (Perform)  © Shutterstock Images Management at Work Word of your management expertise is starting to spread, and recently the CEO of VoxSigns, a company that develops and maintains electronic billboards similar to this one in Times Square, reached out to you for advice

Decision-making process (Perform)  © Shutterstock Images Management at Work Word of your management expertise is starting to spread, and recently the CEO of VoxSigns, a company that develops and maintains electronic billboards similar to this one in Times Square, reached out to you for advice

Management

Decision-making process (Perform) 

© Shutterstock Images

Management at Work

Word of your management expertise is starting to spread, and recently the CEO of VoxSigns, a company that develops and maintains electronic billboards similar to this one in Times Square, reached out to you for advice. Liz, the CEO, is trying to determine whether she should lay off 20% of her employees due to declining revenues. Liz wants to know if you can help her make the right decision.

First, you help Liz get an overview of the decision-making process by outlining what steps effective decision makers use to arrive at a solution to problems.

Identify the order in which the steps are usually taken.

Decision-Making Step

Order

Generate alternative courses of action 4  
 
Define the problem 1  
 
Identify the decision criteria 2  
 
Evaluate each alternative 5  
 
Weight the decision criteria 3  
 
Compute the optimal decision 6  
 

Explanation:

The rational decision-making process consists of the following six steps:

  1. Define the problem
  2. Identify the decision criteria
  3. Weight the decision criteria
  4. Generate alternative courses of action
  5. Evaluate each alternative
  6. Compute the optimal decision

Next, you and Liz discuss some of the problems that can occur in the various phases in the decision-making process. For example, when defining the problem, Liz should be careful:

a. To generate new ideas, instead of considering only tried and true solutions

b. To fully understand the gap between current and ideal states

c. Not to use satisficing, rather than maximizing, as a decision-making approach

 

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