Homework answers / question archive / A local movie theater in a region charges different prices for different consumer groups, child rate (age of 3-13), general adult (age if 14-64) and senior rate (age of 65 or older)

A local movie theater in a region charges different prices for different consumer groups, child rate (age of 3-13), general adult (age if 14-64) and senior rate (age of 65 or older)

Marketing

Share With

A local movie theater in a region charges different prices for different consumer groups, child rate (age of 3-13), general adult (age if 14-64) and senior rate (age of 65 or older). Why is the local theater able to charge different prices even if they sell identical product to the different consumer groups? Explain it with the concept of market structures.