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Homework answers / question archive / A new product is defined by all of the following except: a

A new product is defined by all of the following except: a

Marketing

A new product is defined by all of the following except:

a. Newness Compared with Existing Products

b. Newness in Legal Terms

c. Newness from the Organization's Perspective

d. Newness compared with Other New Products

e. Newness from the Consumer's Perspective

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Correct answer: Option d) Newness compared with Other New Products.

Explanation:

The newness of a product is not compared with other new products but is however compared to existing products so that the updates and improvements made to the new product can be highlighted. Newness is also defined from an organization's perspective and also from the customer's perspective and definitely in legal terms. Hence option d) is correct.