Competitive advantage can best be described as A) increased efficiency

Marketing Dec 20, 2020

Competitive advantage can best be described as

A) increased efficiency.

B) what sets an organization apart.

C) a strength of the organization.

D) intangible resources.

E) aggressive research and development.

Expert Solution

The answer is B) what sets an organization apart

Competitive advantage is gained through achieved differentiation whether that differentiation is in the product, product offering, business model, or low-cost approach.

Increased efficiency is the result of competitive advantage.
The strength of the organization is in what they are best at.
Intangible resources are resources that cannot be physically touched.c

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