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SWOT analysis stands for _____

Marketing Dec 20, 2020

SWOT analysis stands for _____ .

A) strengths, weaknesses, opportunities, and tools

B) strengths, weaknesses, opportunities, and threats

C) strengths, weaknesses, organizations, and threats

D) strengths, weaknesses, organizations, and tools

Expert Solution

The correct option is: B) strengths, weaknesses, opportunities, and threats

Explanation:

The SWOT analysis is defined as a planning technique which is concerned in identifying the strength, weakness, opportunities and threats (SWOT) of the business. The strength and weakness (SW) is an internal factor which will affect the objectives of the organization. On the other hand opportunities and threats (OT) is an external factor that will influence the external environment such as technological change, sociocultural changes and many other factors.

The incorrect options are:

A) Strengths, weaknesses, opportunities, and tools

C) Strengths, weaknesses, organizations, and threats

D) Strengths, weaknesses, organizations, and tools

The all remaining options are not stands for SWOT analysis and are inappropriate as the SWOT analysis stands for strength, weakness, opportunity and threats.

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