Simply put, these are regarded as beliefs that often incline businesses as well as the individuals to act in certain ways which are different from the others

Simply put, these are regarded as beliefs that often incline businesses as well as the individuals to act in certain ways which are different from the others. Values range from financial, political as well as religious among others and these often shape the way an organisation operates towards the attainment of its goals.

In an organisation, there is a generally accepted way of doing business and this is widely regarded as the blueprint that is responsible for shaping the way people behave in an organisation. Against this background, it can be noted that attitude is primarily concerned with shaping our feelings towards something. These feelings can either be positive or negative depending on the nature of the situation existing on the ground. It can be seen that attitude is shaped to suit the needs of people involved.

Valence is the degree of positive or negative feelings about an object while centrality is the extent to which attitude is part of the person’s self. Each individual has an attitude that helps define his personality. Interrelatedness is another character of attitude which is related to the other attitudes while stability posits to the effect that attitude is resistance to change. Specificity is the degree to which attitude is specific to a particular attribute while salience is the degree of awareness of holding an attitude. Basically, attitudes are man-made and they are part of an individual’s psychological make-up and develop and change in response to the person’s current needs. Each and every individual person has a peculiar attitude that distinguishes him from the others. However, it has to be noted that we are not born with attitudes but these are learned especially from parents, family, peers as well as workmates.