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Candles to Norway Research, design and develop the process for a new product launch or product adaptation for an international market
Candles to Norway
Research, design and develop the process for a new product launch or product adaptation for an international market. Present all considerations for implementation and compliance. Develop an international marketing plan for a product/service that you are provided that incorporates the lessons learned from all the chapters in the international marketing modules, including key elements of:
· Target market profile
· International business strategy of the company
· Political/economic/social characteristics
· Customer profile
· Competitor profile
· Market entry strategy
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