CUUL 2190, Principles of Culinary Leadership

Project : SWOT Analysis and Decision Making Process

120 Pts

Project Format

Project needs to have a header

Including

• Name of class
• Name of instructor
• Date                                                                                               

600 words minimum, typed, proper English and spelling is expected.

Please review your work before submitting it.

Project topic: SWOT Analysis, and decision making skills

Coursebook  Chapter 2, p 59 and p 60

Read carefully the description of the “Anytown Restaurant”.

• Identify where it is located, access, visibility
• Review vision and mission statement
• Study and identify what sort of restaurant is the “Anytown Restaurant”.
• Study the specifics about the restaurant, his Chef, menu, average check, hours of operation
• Identify peak seasons for restaurant and hours of operation
• Review other information

1. Complete in details a SWOT analysis of the “Anytown Restaurant”.

In 4 distinct paragraphs, identify in details:

• “Anytown Restaurant” strengths and explain why.
• “Anytown Restaurant”  weaknesses and explain why.
• Opportunities for the “Anytown Restaurant” 
• Possible threats for the “Anytown Restaurant” 

2. List 3 SMART goals that you think would best benefit the restaurant in increasing its revenues and consolidate its future. Explain why.

(SMART : specific/measurable/achievable/relevant/timebound)

Always list your sources if necessary.