Write a 3-page research paper on Principles of Mobile app interface design in which cover the following 1) Discuss the importance of developing a mobile strategy

Question 1

Importance of Developing a Mobile Strategy

A mobile strategy refers to the process of incorporating mobile devices into the organization's overall strategies. The development of the mobile strategy has some benefits to the organization, including opening new opportunities to the organization. It has been identified that through mobile strategy; an organization can participate in E-Commerce. E-commerce will help organizations to sell their good to a large population (Linton & Kwortnik, 2019). Another benefit of mobile strategy is the mobility of enterprise management. Through mobile strategy, organizations managers can monitor the performance of every employee, hence improving organization output. Lastly, mobile strategy help organization to get immediate feedback from their customers. It would occur when customers make orders online through the organization's mobile applications.

Question 2

Similarities and Differences between Mobile Applications and Websites

Mobile applications and mobile websites are similar by being accessed through a mobile device such as tablets and phones. Another similarity between mobile applications and mobile websites is the requirement of databases in their development. Mobile websites differ from mobile applications by accessing through a web browser where users need to enter URLs in the navigation bar (Linton & Kwortnik, 2019). In contrast, the mobile application is accessed through users first downloading and installing it. Another difference between the mobile application and mobile website is the accessibility of mobile websites through internet-connected while the mobile application may be accessed online and offline. Lastly, the mobile website is updated automatically without users' information, while the mobile application requires users to update them regularly to improve their efficiency.

Question 3

Mobile Application User Interfaces

Mobile application user interfaces are graphical and touch-sensitive displays in mobile devices that help users interact with mobile applications, content, features, and functions. The mobile application user interfaces principles include content, which needs to be approached first. The content in the mobile application needs to be unified. Another mobile application user interface principle is Full screen size, where mobile applications need to be designed so multiple devices can use them. Color psychology is another mobile application user interface principle. Mobile application developers need to consider animations that align with the ideas displayed in the application.

Question 4

Main Functionalities of Mobile Phones

Mobile phones may serve a variety of functions that may be complex. Among the main functionalities of mobile phones include voice communication. It is evidence that mobile phones help people to make calls to others (De et al., 2021). Under the voice communication function, a mobile phone may have features such as automatic redial, incoming and outgoing calls. Another functionality of mobile phones is data function. Under the data functions, mobile phones users can send files and type messages to other phones. Also, under data functions, mobile phones can access the internet.

Question 5

Social Aspects of a Mobile Interface

The mobile interface is usually a touch-sensitive display on mobile devices like tablets and smartphones. The interface allows the user to interact with the device applications, functions, content, and features.  Common aspects of a mobile interface include; employment of a familiar User Interface (UI), attractive visuals and designs made for the people, a well-defined target audience, and consistency in the digital products.

Attractive visuals imply that the message and content on the UI are relevant by conveying essential points that are understandable. Additionally, they should consider that the interface will be used by humans behind, and therefore it should be easy to understand. Employment of familiar UI is another aspect of a good interface (Dudley et al., 2018). The interface should avoid unnecessary elements and ensure that the language and messaging are clear and easy to interpret. Using familiar UI creates consistency and reliability of the interface.

Question 6

Mobile Application Development Myths

Different people have myths and misconceptions about the mobile application. However, avoiding such myths can help improve communication between the mobile app development company and the users. One common myth is that developing a high-quality mobile app is not a big deal. The argument is a misconception because excellent mobile applications do not develop overnight. They need time to finalize the graphics, functionality, experience, and design. Additionally, they have to develop with the current trends in the market.

Another popular myth is that cross-platform application conversion is easy and formal. The argument is also false because converting iOS to Android does not necessarily mean that the developer will only rewrite the application codes (Hemalatha et al., n.d.). Primarily, the developer will require to rewrite the codes from the beginning because the process is not automated. To ascertain that these myths are believed to be accurate advice that a mobile app developer should get in touch with leading mobile app development companies and learn from their long-term experience about developing applications.

Question 7

Dedicated Mobile Website versus Adaptive Website

Dedicated mobile websites are designed specifically to support the working of a mobile phone under Uniform Resource Locator (URL). URL is a network identification for all resources connected to the World Wide Web (www). Dedicated mobile websites are essential because they have a lower bounce rate. They also promote a better performance experience with a mobile phone and are easy to navigate around responsive sites. Therefore, the chances that mobile website users will stay on the site longer is guaranteed.

The adaptive website automatically improves the web developer organization and general presentation through the evaluation of user-access patterns. The access patterns are possible through data mining from the web server logs or directly from the website itself (Cazanas et al., 2017). The adaptive website employs static layouts based on breakpoints that do not respond immediately after when they are loaded for the first time.