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Homework answers / question archive / Please go through the problem statement and find the Dataset attached in the Project Section

Please go through the problem statement and find the Dataset attached in the Project Section

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Please go through the problem statement and find the Dataset attached in the Project Section.

Grocery Store Data: dataset_group.csv

The project involves conducting a thorough analysis of Point of Sale (POS) Data for providing recommendations through which a grocery store can increase its revenue by popular combo offers & discounts for customers.

Problem Statement:

A Grocery Store shared the transactional data with you. Your job is to identify the most popular combos that can be suggested to the Grocery Store chain after a thorough analysis of the most commonly occurring sets of items in the customer orders. The Store doesn’t have any combo offers. Can you suggest the best combos & offers?

Exploratory Analysis

  • Exploratory Analysis of data & an executive summary (in PPT) of your top findings, supported by graphs.
  • Are there trends across months/years/quarters/days etc. that you are able to notice?

Use of Market Basket Analysis (Association Rules)

  • Write Something about the association rules and their relevance in this case
  • Add KNIME workflow Image or Python package used
  • Write about threshold values of Support and Confidence

Associations Identified 

  • Put the associations in a tabular manner
  • Explain about support, confidence, & lift values that are calculated                                 

A suggestion of Possible Combos with Lucrative Offers

  • Write recommendations
  • Make discount offers or combos (or buy two get one free) based on the associations and your experience          

Tools to be used:

  1. KNIME Analytics Platform or
  2. Tableau or
  3. Python

Please note the following:

  • Your submission should include the following:
    • A PowerPoint Presentation (Deck of min 15 slides) - You will be evaluated based upon this. (You can convert PPT to PDF, that is also acceptable)
    • Supporting file- You can use any tool(Tableau or Python or KNIME) used in the DSBA program for this project. Its a must to share the code for reference. 
Scoring guide (Rubric) - DSBA MRA Project - Milestone 2
Criteria Points
Exploratory Analysis --> Exploratory Analysis of data & an executive summary (in PPT) of your top findings, supported by graphs. --> Are there trends across months/years/quarters/days etc. that you are able to notice?
12.5
Use of Market Basket Analysis (Association Rules) -->Write Something about the association rules and its relevance in this case -->Add KNIME workflow Image or Python package used -->Write about threshold values of Support and Confidence
12.5
Associations Identified --> Put the associations in a tabular manner --> Explain about support, confidence, & lift values that are calculated
7.5
Suggestion of Possible Combos with Lucrative Offers --> Write recommendations --> Make discount offers or combos (or buy two get one free) based on the associations and your experience
8
Quality of Submission PPT/PDF Report
4.5

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