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Homework answers / question archive / Washburn University BU 355 Chapter 16 1)Which of the following is true of choosing a distribution strategy?   Which of the following is a drawback of longer distribution channels?   Which of the following is true of Theodore Levitt's arguments concerning the globalization of world markets?     Which of the following refers to identifying distinct groups of consumers whose needs, wants, and purchasing behavior differ from others in important ways?   Which of the following is true of multipoint pricing?   Which retail system has many retailers, no one of which has a major share of the market?   Which of the following is true of price elasticity of demand?   Which of the following is true of price discrimination?   Which of the following is true according to Theodore Levitt's article in the Harvard Business Review about the globalization of world markets?   Which of the following factors constrains the globalization of markets?   The members of a cross-functional team should have:   Which of the following is true of the barriers to international communication?   Which of the following functions of an international business is required to create new products?   Which of the following factors constrains a firm's ability to sell a standardized product to a global market using a standardized marketing strategy?   In which kind of retail system do a few retailers supply most of the market?   Which of the following is an important attribute for a product development team to function effectively and meet all of its development milestones?   According to research, when do consumers usually use the country of origin as a cue when evaluating a product?   Which strategy refers to the means that a firm chooses for delivering a product to its consumer?   Which kind of retail systems tend to promote the growth of wholesalers to serve retailers, which lengthens distribution channels?   A push strategy is emphasized when:   Which of the following is the most important determinant of channel length?   The number of intermediaries between the product (or manufacturer) and the consumer is referred to as:   In terms of the factors affecting product attributes, the impact of which of the following is particularly important in foodstuffs and beverages?   Which of the following is a factor that contributes to greater retail concentration in developed countries?   Which of the following is true of price discrimination as a part of international pricing strategy?   Which of the following is a definition of market segmentation?   Which of the following is true of market segmentation?   Which of the following is a drawback of longer distribution channels?   Which of the following contradicts Theodore Levitt's arguments for the globalization of world markets?   Which of the following is an argument in favor of standardized advertising?   Which of the following is true of the influence of economic development on consumer preferences?   Which of the following is an element of a firm's marketing mix?   In terms of communication strategy, in highly developed countries such as the United States:   Which of the following is necessary for a firm to ensure profitable price discrimination?   If a firm is unable to keep its national markets separate, individuals or businesses may undercut its attempt at price discrimination by engaging in:   Other things being equal, the rate of new-product development seems to be greater in countries where:   Which of the following refers to choices about product attributes, distribution strategy, communication strategy, and pricing strategy that a firm offers its targeted markets?   Which of the following is a statement made by Theodore Levitt about the globalization of world markets?   Which of the following is an argument against standardized advertising?   Which of the following is a consequence of tight cross-functional integration between research and development (R&D), production, and marketing?    

Washburn University BU 355 Chapter 16 1)Which of the following is true of choosing a distribution strategy?   Which of the following is a drawback of longer distribution channels?   Which of the following is true of Theodore Levitt's arguments concerning the globalization of world markets?     Which of the following refers to identifying distinct groups of consumers whose needs, wants, and purchasing behavior differ from others in important ways?   Which of the following is true of multipoint pricing?   Which retail system has many retailers, no one of which has a major share of the market?   Which of the following is true of price elasticity of demand?   Which of the following is true of price discrimination?   Which of the following is true according to Theodore Levitt's article in the Harvard Business Review about the globalization of world markets?   Which of the following factors constrains the globalization of markets?   The members of a cross-functional team should have:   Which of the following is true of the barriers to international communication?   Which of the following functions of an international business is required to create new products?   Which of the following factors constrains a firm's ability to sell a standardized product to a global market using a standardized marketing strategy?   In which kind of retail system do a few retailers supply most of the market?   Which of the following is an important attribute for a product development team to function effectively and meet all of its development milestones?   According to research, when do consumers usually use the country of origin as a cue when evaluating a product?   Which strategy refers to the means that a firm chooses for delivering a product to its consumer?   Which kind of retail systems tend to promote the growth of wholesalers to serve retailers, which lengthens distribution channels?   A push strategy is emphasized when:   Which of the following is the most important determinant of channel length?   The number of intermediaries between the product (or manufacturer) and the consumer is referred to as:   In terms of the factors affecting product attributes, the impact of which of the following is particularly important in foodstuffs and beverages?   Which of the following is a factor that contributes to greater retail concentration in developed countries?   Which of the following is true of price discrimination as a part of international pricing strategy?   Which of the following is a definition of market segmentation?   Which of the following is true of market segmentation?   Which of the following is a drawback of longer distribution channels?   Which of the following contradicts Theodore Levitt's arguments for the globalization of world markets?   Which of the following is an argument in favor of standardized advertising?   Which of the following is true of the influence of economic development on consumer preferences?   Which of the following is an element of a firm's marketing mix?   In terms of communication strategy, in highly developed countries such as the United States:   Which of the following is necessary for a firm to ensure profitable price discrimination?   If a firm is unable to keep its national markets separate, individuals or businesses may undercut its attempt at price discrimination by engaging in:   Other things being equal, the rate of new-product development seems to be greater in countries where:   Which of the following refers to choices about product attributes, distribution strategy, communication strategy, and pricing strategy that a firm offers its targeted markets?   Which of the following is a statement made by Theodore Levitt about the globalization of world markets?   Which of the following is an argument against standardized advertising?   Which of the following is a consequence of tight cross-functional integration between research and development (R&D), production, and marketing?    

Business

Washburn University

BU 355

Chapter 16

1)Which of the following is true of choosing a distribution strategy?

 

  1. Which of the following is a drawback of longer distribution channels?

 

  1. Which of the following is true of Theodore Levitt's arguments concerning the globalization of world markets?

 

 

  1. Which of the following refers to identifying distinct groups of consumers whose needs, wants, and purchasing behavior differ from others in important ways?

 

  1. Which of the following is true of multipoint pricing?

 

  1. Which retail system has many retailers, no one of which has a major share of the market?

 

  1. Which of the following is true of price elasticity of demand?

 

  1. Which of the following is true of price discrimination?

 

  1. Which of the following is true according to Theodore Levitt's article in the Harvard Business Review

about the globalization of world markets?

 

  1. Which of the following factors constrains the globalization of markets?

 

  1. The members of a cross-functional team should have:

 

  1. Which of the following is true of the barriers to international communication?

 

  1. Which of the following functions of an international business is required to create new products?

 

  1. Which of the following factors constrains a firm's ability to sell a standardized product to a global market using a standardized marketing strategy?

 

  1. In which kind of retail system do a few retailers supply most of the market?

 

  1. Which of the following is an important attribute for a product development team to function effectively and meet all of its development milestones?

 

  1. According to research, when do consumers usually use the country of origin as a cue when evaluating a product?

 

  1. Which strategy refers to the means that a firm chooses for delivering a product to its consumer?

 

  1. Which kind of retail systems tend to promote the growth of wholesalers to serve retailers, which lengthens distribution channels?

 

  1. A push strategy is emphasized when:

 

  1. Which of the following is the most important determinant of channel length?

 

  1. The number of intermediaries between the product (or manufacturer) and the consumer is referred to as:

 

  1. In terms of the factors affecting product attributes, the impact of which of the following is particularly important in foodstuffs and beverages?

 

  1. Which of the following is a factor that contributes to greater retail concentration in developed countries?

 

  1. Which of the following is true of price discrimination as a part of international pricing strategy?

 

  1. Which of the following is a definition of market segmentation?

 

  1. Which of the following is true of market segmentation?

 

  1. Which of the following is a drawback of longer distribution channels?

 

  1. Which of the following contradicts Theodore Levitt's arguments for the globalization of world markets?

 

  1. Which of the following is an argument in favor of standardized advertising?

 

  1. Which of the following is true of the influence of economic development on consumer preferences?

 

  1. Which of the following is an element of a firm's marketing mix?

 

  1. In terms of communication strategy, in highly developed countries such as the United States:

 

  1. Which of the following is necessary for a firm to ensure profitable price discrimination?

 

  1. If a firm is unable to keep its national markets separate, individuals or businesses may undercut its attempt at price discrimination by engaging in:

 

  1. Other things being equal, the rate of new-product development seems to be greater in countries where:

 

  1. Which of the following refers to choices about product attributes, distribution strategy, communication strategy, and pricing strategy that a firm offers its targeted markets?

 

  1. Which of the following is a statement made by Theodore Levitt about the globalization of world markets?

 

  1. Which of the following is an argument against standardized advertising?

 

  1. Which of the following is a consequence of tight cross-functional integration between research and development (R&D), production, and marketing?

 

 

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