Play the Match Game! Chapter 6                             Term/Scenario                                                 Definition A Strategic positioning   B Environmental scanning   C Assess the current reality   D Competitive intelligence   E SWOT   F Forecasting   G Trend analysis   H Contingency planning   I Stability strategy   J Scenario planning or scenario analysis   K Benchmarking   L Porter’s Five Competitive forces   M Grand strategy     N Growth strategy   O Cost-leadership strategy   P Defensive strategy   Q Differentiation strategy   R Cost-focus strategy   S Three Core processes of business   T Focused-differentiation strategy   U Diversification strategy