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The firm sells a wall mounted control unit for ‘Smart Home’ systems that provides connectivity to home devices (for home automation) priced at £400 of which product variable costs are half of revenues
The firm sells a wall mounted control unit for ‘Smart Home’ systems that provides connectivity to home devices (for home automation) priced at £400 of which product variable costs are half of revenues. They design and manufacture the systems in a small workshop with an annual capacity of
20,000 units where annual overheads are £690,000
a) Examine the workshop operating profitability:
i) Prepare a Contribution Statement for workshop production of 1,000 units; 5,000 units and then
multiples of 5,000 units.
ii) Conduct a Break-Even Analysis for the workshop - show your workings.
iii) If expected sales are 6,200 units is their sufficient Margin of Safety?
b) Revise this should the cost of parts and materials (from suppliers) increase such that the Contribution Margin Ratio for the product be reduced to one-third. Compare the workshop profitability results and discuss the operational/business implications for the firm.
Expert Solution
ANSWER- A (i)
Selling Price Per Unit = £400
Variable cost per unit= (400÷2) = £200
Fixed overhead = £ 69000
Production Capacity = 20000 Units
Contribution statement
| Particular |
Amount in £ 1000 Units |
Amount in £ 5000 Units |
Amount in £ 10000 Units | Amount in £ 15000 Units |
Amount in £ 20000 units |
| Sales | 400000 | 2000000 | 4000000 | 6000000 | 8000000 |
| - Variable cost | 200000 | 1000000 | 2000000 | 3000000 | 4000000 |
| Contribution | 200000 | 1000000 | 2000000 | 3000000 | 4000000 |
Sales = (units×selling price per unit)
Variable cost = (Units × Variable cost per unit)
Contribution = Sales - Variable cost
CONTRIBUTION IS A EXCESS OF SALES OVER VARIABLE COST. WHEN IT IS HIGH SO SHOWS FIRM'S STRONG POSITION.
ANSWER- A (ii)
Break-even analysis looks at the level of fixed costs relative to the profit earned by each additional unit produced and sold. In general, a company with lower fixed costs will have a lower break-even point of sale.
CONTRIBUTION PER UNIT = SELLING PRICE PER UNIT - VARIABLE COST PER UNIT
CONTRIBUTION PER UNIT = 400 - 200 = £ 200 CONTRIBUTION MARGIN RATIO = (CPU × 100)÷ SPPU
CONTRIBUTION MARGIN RATIO = (200×100)÷ 400 = 50%
Break even point in Units = FIXED COST ÷ CONTRIBUTION PER UNIT
BEP in Units = £690000÷200 = 3450 units
BEP in Amount = 3450×400 = £ 1380000
At 3450 Units level of sales firm has no profit no loss. Below the BEP LEVEL firm will bear the loss and above the level firm will earn profit.
ANSWER-A (iii)
Margin of safety at 6200 Units
Contribution - Fixed cost = Profit
( 6200 × 200 ) - £690000 = profit
£1240000 - £ 690000 = profit
£ 550000 = PROFIT
??????MARGIN OF SAFETY = ACTUAL SALES - BEP SALES
MARGIN OF SAFETY = (400 × 6200) - £1380000
MARGIN OF SAFETY = £2480000 - £ 1380000
Margin of safety = £ 1100000
it is the sufficient Margin of safety because it gives £ 550000 PROFIT.
ANSWER ( B )
if material price increases its results that contribution margin Ratio will be reduced to 1/3. So new contriContri margin ratio will be
= ( 50% ÷ 3 ) = 16.67% approx
New Break even point = ( Fixed cost × 100 ) ÷ Contribution margin Ratio
New Break even point = ( 690000×100 ) ÷ 16.67
New BEP = £ 4139972
New BEP in Units = ( £ 4139972 ÷ 400 ) = 10348 Units
Profit will be reduced because due to increased in raw material prices so it gives the bad impact on profitability position of the firm.
1. New BEP IS 10348 UNITS SO FIRM REQUIRED TO DECREASE IT OTHER VARIABLE COST SO FIRM'S BEP WILL GO DOWN.
2. THE OTHER HAND FIRM REQUIRED TO DECREASE IT'S FIXED COST ALSO
3. Firm should take remedies action to control the cost of Labour and other overhead cost.
4. Firm should try to reduce cost so it covers Increase in cost of raw material.
Thank you
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